SOURCE DIGITAL

Engaging the Omni-Screen generation through Personalization

Source is a data driven content engagement platform, providing advanced data management for extending and delivering content metadata and engagement opportunities at any time or moment against the RT or NRT content being served across any platform and any connected device.

Specializing in digital platform fulfillment and monetization strategies that connect personalization, smart content and omni-screen use enabling a range of capabilities from content as a storefront, brand and product engagement, second level story lines, content discovery and more.

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SourceSync.io is a cloud-centric platform that allows content owners to design and fulfill advanced metadata and personalization strategies against their content. Creating an instantly accessible general and time based store of data and synced ancillary content across any platform and any screen.

For more information, click the link to the Whitepaper HERE.

Open Platform Strategy

SourceSync.io seamlessly interfaces with any existing asset management system, pre and post production data sources, and provides cognitive tools to rapidly identify and auto align production metadata for curation against the programming.

Increase Engagement

Leveraging a combination of state of the art data management along with a unique set of patented and patent pending IP, SourceSync.io virtualizes the data and ancillary content and its relationship to the principal content, allowing for an unlimited and updatable store of information. Effectively making content interactive by detecting details featured in shows and movies and linking them to discoverable personalized user experiences – optimized for immediate calls-to-action against your content.

Extend Your Media

Source Digital captures and utilizes high levels of metadata for delivery and archiving to be used as needed for content distribution across theatrical, TV, OTT, radio, socialTV and more. Then link to your media with personalization; unlocking and monetizing content on any traditional and digital platform.

The Source Platform consists of 4 key elements:

A production metadata and asset warehouse for contents related elements.

The data and ancillary content collection area. Sceneventory acts as a data confluence layer that allows for the collection of information at anytime during the production cycle. This data layer can be…read more.

Auto alignment and curation of stored metadata and assets, or insert/add new.

Kurtator is the Source curation toolset. A visual based tool, Kurator acts as a hybrid of data engagement management around content, including feature sets commonly included in…read more.

Extending a virtual access layer of all time aligned metadata and assets staged for engagement to any application or device

Whisper is the ACR and API engagement stack of the Source platform, that exposes any curated event at accuracy thresholds up to a sample rate level. Whisper is broken into three access…read more.

Finally understand your viewer and their behavior

Pulse is the data analytics layer associated with the Source platform. Pulse measures every low level detail around each users type and level of engagement. Knowing that the TV is turned on is not good enough anymore. For true viewer behavior…read more.

Applications

A new generation of consumer is here, along with emerging omni-screen access to support them. These consumers are demanding a more personalized experience and are willing to pay for these experiences, so long as they recognize a shift in uninterrupted programming.

  • Source enabled apps increase engagement, differentiates programming and unlocks revenue streams within the programming.
  • Content creators have the flexibility to link to their media at any point without the need to rebuild or retrofit their data and content, because SourceSync.io open platform will inherit any existing or added layers of data at any time and immediately make available to all targeted apps.
  • Consumer engagement on multiple screens is reaching new heights. Source enabled apps allow viewers to interact with real-time, time delayed, and on-demand programing to receive personalized information.
  • Programming for audience engagement doesn’t resonate how it used to. Source enabled apps allow one-to- one messaging and discovery, allowing viewers to initiate their engagement and become micro tastemakers.

Utilize

The Source Platform approach follows a SaaS style usage based methodology that easily integrates with all other premise or cloud based architecture. Leveraging a distributed and rapid deployment architecture approach, Source easily fit’s into your existing content strategy.

Source’s simple pricing methodology makes the Source platform low cost and easy to adopt. Other than any initial up front configuration, integration, and customization fees; Simply pay as you go, or pay as you make money.

To become a Source customer or partner contact us by clicking HERE
or call 844 5 SOURCE (1.844.576.8723)

The Source platform already integrates and supports many key and important production and distribution tools. Key Source partners include but are not limited to:

About

What is Personalization?

Personalization consists of tailoring a service or a product to accommodate specific individuals, as opposed to general group. It is a key element in social media and ad recommendation systems.

What is Smart Content?

First there was audio, then there was video, and now it’s all about the data. Smart Content is a combination of the vast array of information contained around a frame of video or a sample of audio, promoting the idea that intelligence can be associated with the content rather than just the user.

What is Omni Screen?

The new Omni-Screen World: Interactive Screens are no longer limited to TV’s but now nearly everywhere – mobile, tablets, computers, wearable tech, and even retail.

Who is Source?

The Source Digital technology and platform monetization strategies lie at the intersection of these three worlds. A data driven engagement platform built by industry leading experts, for a new generation of content viewing. Source allows content owners and their viewers to create instantaneously related, yet personalized experiences on any device. No more does the viewer need ask what content do I want? With Source, the content can now ask, “Who wants Me?”

The result enables synchronized levels of personal engagements enabling content as a storefront for the “in screen” sale of products and services, crowd sourced marketing by creating incentives for consumers to share offers, programmatic + enhanced advertising using in program metadata, and enhanced entertainment experiences like VR/AR, interactivity, and “gameifcation”

To learn more contact us by clicking HERE – or call 844 5 SOURCE (1.844.576.8723)

Team Members

Henry Frecon
CEO

Henry (Hank) Frecon has been a seasoned technology leader for more than 14 years, and brings an in-depth understanding of the creation-to-consumer dynamics of media enterprises. Prior to starting SourceDigital, Frecon was Managing Director of RadiantGrid Technologies, where he led operations and oversaw the company’s finances. During that time…read more.

Patrick Greene
Chief Software Architect

Graduating from Penn State University with a BS in Computer Science in 2002, Patrick began toiling away for the man in a small cubicle with poor lighting and ventilation. The wooden chair he shared with the other programmers was missing a leg, so he had to use a stack of books to keep it up. After that brief stint, he had enough and with…read more.

Michael Phillips
VP Product & Engineering

Michael received a 1992 Technical Emmy for his role in the development of the original Avid/1 Media Composer.  Michael also earned a 1994 Academy Award® for Scientific & Technical Achievement from the Academy of Motion Picture Arts & Sciences as a pioneer in the digital switchover of Hollywood to nonlinear editing which included the…read more.

Joe Callahan
Chief Advisor Platform Development

Joe Callahan is the Chairman and CEO of The Ciright Companies, a global software and technology company.  In 1993, he founded Viewpoint Software, a company whose major accomplishment included the engineering, design, and prototyping of one of the world’s first smart phones in 1995. Viewpoint Software later became Ciright Systems and is…read more.

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