What is Personalization?
Personalization consists of tailoring a service or a product to accommodate specific individuals, as opposed to general group. It is a key element in social media and ad recommendation systems.
What is Smart Content?
First there was audio, then there was video, and now it’s all about the data. Smart Content is a combination of the vast array of information contained around a frame of video or a sample of audio, promoting the idea that intelligence can be associated with the content rather than just the user.
What is Omni Screen?
The new Omni-Screen World: Interactive Screens are no longer limited to TV’s but now nearly everywhere – mobile, tablets, computers, wearable tech, and even retail.
Who is Source?
The Source Digital technology and platform monetization strategies lie at the intersection of these three worlds. A data driven engagement platform built by industry leading experts, for a new generation of content viewing. Source allows content owners and their viewers to create instantaneously related, yet personalized experiences on any device. No more does the viewer need ask what content do I want? With Source, the content can now ask, “Who wants Me?”
The result enables synchronized levels of personal engagements enabling content as a storefront for the “in screen” sale of products and services, crowd sourced marketing by creating incentives for consumers to share offers, programmatic + enhanced advertising using in program metadata, and enhanced entertainment experiences like VR/AR, interactivity, and “gameifcation”
To learn more contact us by clicking HERE – or call 703.338..5493